With an apparent rise in distrust of science and facts coupled with an increase in social media marketing, there has been a shift in consumer beliefs. Today, consumers and influencers want to be involved in the conversation and they demand transparency. Food Navigator’s Will Chu interviewed Erin Boyd Kappelhof, Managing Partner at Eat Well Global, on how the food industry & other organizations can develop a trusted voice to reach their customers. Access the complete interview

Trend makers, marketing and communication specialists and industry leaders gathered at the Food Vision event in London, from 1-3 March. Among the speakers sharing insights was Eat Well Global’s Managing Partner Erin Boyd Kappelhof, who lectured on health influencers and reaching consumers through voices they trust. Couldn’t attend? Check out the event recap here! Read the original blog post from Eat Well Global here #influencer #trends #nutrition #Communications

To kick off 2017, Julie Meyer, co-founder of Eat Well Global and GA4HNC, participated in two episodes of Food Navigator-USA’s Soup-to-Nuts-Podcast. Episode 1: Global cuisine will rise in 2017 along with complex nutrition claims: In an engaging talk with interviewer/host Elizabeth Crawford, Julie discusses: Global flavors and cultures influencing American diet in 2017 Sodium, sugar and “healthy eating” for consumers Hot ingredients and nutrients Incorporating nutrition storie

A recent survey by the Pew Research Center asked Americans about their opinions regarding the science behind food and health recommendations and their findings are quite interesting. We know that the U.S. public is constantly exposed to nutrition news stories with approximately 66% of Americans hearing about or reading articles related to health and food every single day. However, about half of the population feels that many studies contradict prior reports some of the time –

Bringing together diverse stakeholders from all areas of the food industry, Food Vision USA blew through Chicago in early November. On the heels of the American presidential elections, many people had the question on their minds: “What’s Next?” – both in the global sense, as well as in the day-to-day lives of those of us working in the food industry. Food Vision USA aimed to answer those questions and more during interactive, thought-provoking and relevant sessions for two

Several hundred (309 to be specific) researchers, entrepreneurs, visionaries, futurists and interested parties gathered under sunny skies in San Francisco on July 13th for the first New Harvest 2016 session. New Harvest is an organization dedicated to supporting the furthering of cellular agriculture. What is cellular agriculture, you ask? Think milk without the cow. Chicken without the chicken. It is defined as an emerging field where agricultural products are made from

It is no news that Millennials are establishing new demands for products and ingredients along with different ways of buying and selling items. According to a recent report from Euromonitor Internationals, Millennials, the generation born in the 80s, now account for 24% of world population and will account for 50% of global consumption by 2020. These figures reinforce the presumable impact that this generation has had to changes in the market, as well as the potential impact